Chevrolet Suburban

The Chevrolet Suburban is a powerhouse of a family SUV, but its resale value is a bit of a letdown. Known for its massive size, towing capacity, and roomy interior, it’s a favorite for those who need serious space. However, it doesn’t hold its value like some of its rivals.
The Suburban's hefty price tag and steep maintenance costs can make buyers hesitant down the road, especially with rising gas prices and more fuel-efficient alternatives available. Plus, the market for large SUVs isn’t as strong as it used to be. While it’s a solid vehicle for those who need it, the Suburban’s value seems to shrink almost as quickly as its fuel gauge.
Genesis G80

The Hyundai Genesis, now just the Genesis, is a luxury vehicle in every sense except for the ridiculously high price tag that comes with most luxury models. While vehicles like the Genesis G80 are among the top-ranking cars on the market, what’s not so impressive about them is their resale ability.
The Genesis fails to hold onto much of its initial value over time. After the first year of purchase, the value of a Genesis drops as much as $16,000. To put that into perspective, a new Genesis G80 has a starting cost of $48,250, making that a pretty significant loss in value.
Maserati Levante

The Maserati Levante is a luxury SUV with a bold design and thrilling performance, but it comes with a hefty price to match, and the depreciation is no exception. Over the course of five years, the Levante loses a staggering 57.8% of its value, translating to a loss of about $55,000. Ouch!
While you’re driving in style and enjoying Italian craftsmanship, the reality of the financial hit becomes clear as the years go on. Expensive maintenance, a gas-guzzling engine, and the sheer cost of ownership all contribute to this sharp decline. So, while you’re the king of the road in your Maserati, be prepared to wave goodbye to a chunk of that value when it’s time to sell.
BMW 7 Series

When people think of BMWs, they think of opulence, power, and innovative technology. However, despite its impressive features, this flagship BMW doesn’t fare particularly well in terms of resale value. Over the years, the 7 Series tends to depreciate rapidly, often losing around 40-50% of its original value within the first five years.
Factors like high maintenance costs, complex repairs, and the cost of premium features contribute to its declining value. Additionally, the 7 Series faces stiff competition from other luxury brands like Mercedes-Benz and Audi, making it a less desirable option for used car buyers. For those looking for a long-term investment, the 7 Series may not hold its value quite as well as other BMW models.
Mazda CX-90

The Mazda CX-90 is a stylish, well-equipped SUV with a focus on luxury and performance, but it's not exactly a champion in the depreciation game. Despite its refined design and premium features, it seems to lose value faster than a turbocharged engine zooming down the highway.
While Mazda has a strong reputation for building reliable vehicles, the CX-90’s relatively high price tag and lack of brand recognition in the luxury segment may be contributing factors. Competition from more established brands like Audi, BMW, and Lexus makes it tougher for the CX-90 to hold its value.
Nissan Rogue

The Nissan Rogue is one of the most popular crossovers on the market. The newest model has an affordable price tag starting at $26,700. It comes loaded with features like an 8-inch touchscreen infotainment system, four-speaker audio, smartphone integration features, a rearview camera and a ton of autonomous safety features.
While the Nissan Rogue offers you great value for your money, you are going to have trouble retaining that value over time. The Nissan Rogue has a 28% depreciation after a total of five years. So don’t buy this one if you plan on trading it in that soon.
BMW 3-Series

The BMW 3-Series is just about the most affordable BMW your money can buy. But even then, the 3-Series comes in at around $40K when bought new. However, this car is so popular that reselling it can be extremely difficult, given the number of 3-Series models out on the road.
If you have any intention of selling this model, you may want to look elsewhere. The 3-Series loses about half its value in the first few years. On top of that, BMWs have high repair costs due to their premium parts. Ultimately, owning one won’t be worth it, no matter how cool you’ll look behind the wheel.
INFINITI QX80

Among full-size SUVs, the INFINITI QX80 stands out for its plush interior, robust engine, and array of high-quality amenities. However, its resale value tends to take a hit over time. Due to its hefty size, high maintenance costs, and competition from more established luxury brands like the Cadillac Escalade and Lexus LX, the QX80 doesn’t hold onto its value as well.
On average, it can lose around 40-50% of its original value within just a few years. Additionally, the QX80 faces a smaller pool of buyers, which further impacts its resale appeal. While it offers a smooth ride and plenty of luxury amenities, those looking for a long-term investment may find that the QX80 doesn’t retain its value as strongly as some rivals in the full-size SUV market.
Maserati Ghibli

One example of Italian design and engineering excellence is the Maserati Ghibli, a high-end sports sedan. Unfortunately, its stunning looks don’t translate well to long-term resale value. Like other Maserati models, the Ghibli suffers from rapid depreciation, losing up to 40% of its value within just a few years.
High maintenance costs, limited reliability compared to more established brands, and a smaller pool of potential buyers all contribute to its declining worth. Additionally, the luxury sedan market is fiercely competitive, with German and Japanese alternatives holding stronger resale values. For those looking to own a Maserati, while the experience is undoubtedly rewarding, be prepared for a hit when it comes time to sell.
BMW X5

The BMW X5 is a luxurious SUV that offers top-tier performance and comfort, but it comes with a hefty price tag, and unfortunately, a steep depreciation curve. Over five years, the X5 loses 58.2% of its value, which is a loss of around $44,000.
While you’re enjoying its refined interior, smooth drive, and tech-packed features, the resale value is heading in the opposite direction. High maintenance costs and fierce competition from rivals like the Audi Q7 and Mercedes GLE don’t help matters.
If you're in it for the driving experience, the X5 delivers, but don’t expect it to retain its value the way some of its competitors do.
GMC Yukon

The GMC Yukon is a lovely high-end SUV. It’s loaded with features like an infotainment system, digital gauge cluster, tri-zone climate control and plenty of safety features. The downside is that it’s enormous and goes through gas like your grandma goes through a box of fig newtons.
The sticker price for a GMC Yukon is about $50K as it is. And that’s a lot to pay for a car that you’ll be spending a ton to fill up on gas as it gets about 15 mpg. Others are certainly deterred from buying it, particularly with high gas prices, so its resale value will only worsen. Currently, it depreciates about 33% after the first year.
Cadillac Escalade ESV

There is more than enough space for everyone and everything in the luxurious and roomy Cadillac Escalade ESV. However, its impressive size and opulence come with a significant downside: depreciation. The Escalade ESV loses a substantial amount of its value over time, often dropping up to 50% of its original price within just a few years.
High initial costs, combined with the SUV's rapid depreciation, make it a less attractive option for those looking for strong resale value. Additionally, the market for full-size luxury SUVs is highly competitive, with other brands like the Mercedes-Benz GLS and Lincoln Navigator holding better value over time.
For buyers, while the Escalade ESV offers luxury, it may come with a bigger hit on the wallet when it's time to sell.
Volkswagen Beetle

The Volkswagen Beetle had been going strong in terms of selling new models and over the years, so there have been so many iterations of it in different styles and colors that there is no longer anything special about it. So, if you have any plans to sell your Beetle, don’t expect to get much back for it.
A new 2019 Beetles started at around $23K but after the first year of purchase the value depreciated by 37 percent and that value is only getting lower from there. But since this car has been discontinued, you may have a decent chance selling it for more to a desperate buyer.
Audi A8

The Audi A8 is a luxury vehicle with powerful performance and a ton of features to be excited about. It’s a great full-size car for families and you’ll feel great driving it. What’s not as thrilling for people is buying a used model. Initially around $86K, you’ll start seeing a serious loss in value over time.
The Audi A8 loses its value over the first five years by about half. That being said, it’s probably more worth your money to buy a used Audi with more miles on it. It will run almost as well and you’ll save a lot more money, so you don’t need to worry about how much you’ll get reselling it.
Ford Mustang

The Ford Mustang, in its sixth generation, is just a total waste of money. While the car has certainly remained a classic over the years, people looking to buy a modern Mustang want to buy something a little newer. The Mustang GT, for instance, has a depreciation rate of up to 47.2 percent after just three years.
The good news is that after the initial 5 years of depreciation, they do a decent job holding up their value after that time. Still, it’s quite a loss if you buy your Mustang brand-spanking-new. Another important thing to note is that they perform well over time, so you may not even want to part with them to begin with.
Toyota bZ4X

The Toyota bZ4X may be an ambitious leap into the electric vehicle world, but its value is already taking a nosedive. Despite Toyota's reputation for reliability, the bZ4X hasn’t been able to hold its ground against more established EV competitors like the Tesla Model Y or Ford Mustang Mach-E.
Early hiccups, including a recall and reports of limited range, haven’t helped its case. And while the bZ4X is packed with tech features and eco-friendly appeal, it doesn’t seem to excite buyers in the same way.
As EVs continue to evolve, the bZ4X’s resale value is already feeling the sting, proving that even the best brands aren’t immune to depreciation in this fast-moving market.
Lexus ES

Lexus is a brand known for style, luxury and superb performance. But it seems, in terms of consumer interest, the Lexus loses it luster sooner rather than later. As exciting as it may be to own a brand new Lexus, the car won’t hold up its value over time, in particular, the Lexus ES.
The Lexus ES is one of the newer models in the Lexus family, which starts at around $45K. After this initial purchase, the value of the Lexus ES drops by around $9K every year after. You are better off buying a more affordable model that will retain much more of its value.
Nissan Leaf

The Nissan Leaf is one of the most popular electric cars on the market. And with the push for electric cars only on the market, you may feel inclined to buy one. The leaf offers outstanding performance offering a 147-horsepower powertrain and up to 212 miles of range on a full charge, depending on which model you buy.
As an incentive to purchase the Leaf and vehicles like it, the government offers a tax credit — but even that is not enough to make up for the investment loss. Before you get it into your garage, you are looking at an $8,000 loss in terms of value. And year by year, you’ll continue to see a loss.
Jaguar XF

The Jaguar XF is a sleek and stylish luxury sedan that offers a touch of British elegance. However, when it comes to resale value, things aren’t quite as smooth. The XF tends to depreciate faster than some of its German competitors like BMW and Mercedes-Benz.
This is due to factors such as reliability concerns, higher maintenance costs, and a smaller demand in the used market. On average, a Jaguar XF can lose around 40-50% of its original value within just a few years.
While it provides a thrilling driving experience and premium features, the XF’s resale appeal can be limited. For buyers considering long-term ownership, a slight drop in value is something to keep in mind.
Kia Optima

The Kia Optima is a discontinued model that had an unfortunate fuel economy and a weak engine. Buyers who made the mistake of buying this model in 2020 and before then are now suffering for their mistake in more ways than one. If you are thinking about selling, don’t expect to get a lot for it.
The Kia Optima sold for around $30,000 when it was fully equipped. After the first year of purchase, the value would depreciate by 37 percent. Hopefully, owners are saving enough at the pump with this model that they can make up for the loss in value but I wouldn’t hold your breath.
Audi A6

Sedans don't get much better than the Audi A6, which manages to combine comfort, performance, and technology in a harmonious whole. While it holds its value better than some other luxury vehicles, it still faces depreciation challenges. Over time, the A6 tends to lose around 30-40% of its original value within the first few years.
Factors like maintenance costs, repairs, and strong competition from other German brands like BMW and Mercedes-Benz contribute to its declining resale value. However, Audi’s reputation for reliability and a strong following in the used car market helps maintain its desirability, though not as much as more premium models
For those considering an Audi A6, it’s important to be aware of the depreciation curve, especially if planning to sell in the near future.
Hyundai Sonata

The Hyundai Sonata is a reliable, sleek and fun ride for yourself or your family. The Hyundai Sonata offers one of the longest warranties on the market with a five-year basic warranty and a 10-year warranty on the powertrain – up to 100,000 miles. On top of this, it offers a base price around $30K.
However, because these are so reliable, most people are hanging onto theirs and older models are getting sold for about half the price. But once they are that old, they won’t run that well for that much longer. If you are going to purchase a used Sonata, be sure to get one that is no more than five years old.
BMW 5 Series (Hybrid)

The BMW 5 Series Hybrid combines luxury and eco-friendliness, but when it comes to resale value, things aren’t quite as green. While the 5 Series itself holds its value reasonably well, the hybrid variant tends to depreciate faster. This is largely due to the complexity of hybrid systems, which can lead to higher repair costs down the road.
Additionally, hybrids are often less desirable in the used market, especially when compared to traditional gasoline or diesel-powered models. Over the first few years, a BMW 5 Series Hybrid can lose around 30-40% of its original value. For those looking to switch to greener options, while the fuel savings are appealing, be prepared for a steeper drop in resale value.
Lincoln Navigator

A full-size luxury SUV, the Lincoln Navigator is renowned for its roomy cabin, high level of comfort, and striking exterior design. While it provides a luxurious driving experience, its resale value tends to take a hit. On average, the Navigator can lose around 40-50% of its original value within just a few years.
This depreciation is influenced by factors like high initial costs, competition from established luxury SUVs like the Cadillac Escalade and Mercedes-Benz GLS, and lower demand in the used market.
Additionally, maintenance and repair expenses for a larger, more complex SUV can add to its declining worth. For those considering a Lincoln Navigator, while it offers incredible features, it’s essential to account for its depreciation when planning for resale.
Volkswagen Passat

The Volkswagen Passat is a fun and affordable car for families and there’s not too much wrong with it per se. However, the Volkswagen name has been tarnished a bit since news broke out of the company’s emission test cheating scandal. Most drivers just don’t want to take the risk that their car won’t pass the test.
A brand-new Passat will generally cost you around $25K. An older, used Passat will cost you around $15K. That’s a pretty significant loss but it is better than it was about five years ago when the scandal was quite new. With time, Volkswagen might get its reputation back and the scandal will be a thing far out of people’s minds.
Dodge Charger

This performance car from Dodge offers a killer powertrain that makes it incredibly fun to drive, but after some time, the cost of maintenance can really put a damper on your wallet. In most cases, you can get the Charger for around $30K but over time, you can end up paying a lot more.
And despite all of the maintenance costs, you won’t make the Charger worth much more by replacing anything. Within just the first few years of purchase, you’ll see a 45 percent depreciation in value. As fun as it might be to get behind the wheel of a Charger, you’ll probably want to consider something not as high maintenance.
Maserati Quattroporte

Maserati’s Quattroporte is a sleek and stylish luxury sedan that turns heads wherever it goes. However, behind its alluring exterior lies a harsh reality — this Italian beauty has a tendency to depreciate rapidly. In fact, after just a few years, the Quattroporte’s value can plummet significantly.
Buyers can expect to see a reduction of up to 50% of its original price within just a few years of ownership. The combination of high maintenance costs, fuel consumption, and a challenging market for used luxury vehicles significantly impacts its resale value. For those considering a Maserati, the allure of driving one comes with a price — losing money quickly on resale.
Chevrolet Camaro

The Chevrolet Camaro is a classic American sports car that drivers have desired for over 50 years. But as exciting as these cars can be, the All-American muscle car won’t hold up its value well at all. Initial worth around $25K, the Camaro’s value will drop by 39 percent after the first year.
Another issue you’ll find with this vehicle is that it has high maintenance and repair costs to worry about. So, if you want to keep up the vehicle’s performance, be prepared to invest more money into a car that simply won’t be worth it. But hey, at least you’ll still look young and hip as the kids say. Do they still say that?
Volvo S90

The Volvo S90 is a stylish and safe luxury sedan that combines Scandinavian design with advanced technology. While it offers a premium experience, its resale value tends to depreciate faster than some competitors. On average, the S90 can lose around 40-45% of its original value within just a few years.
Factors like lower demand compared to German rivals such as the BMW 5 Series or Mercedes-Benz E-Class, coupled with higher maintenance costs and a smaller pool of used car buyers, contribute to its depreciation. However, Volvo’s focus on reliability and safety features helps maintain some value, though not as strongly as more established luxury brands.
Jeep Grand Cherokee

The Jeep Grand Cherokee is one of the automaker's most popular SUVs. It's both powerful and reliable but with today’s gas prices, its lack of fuel efficiency is not a strong selling point. Reselling a Grand Cherokee won’t be easy without a huge markdown in price.
The vehicle has a starting price of $40K that can decrease rapidly over time. After the first few years of purchase, the Grand Cherokee loses about half its value. And to make matters worse, gas prices aren’t getting any better and a current Grand Cherokee equipped with a V8 engine gets around 14 mpg in the city and 22 mpg on the highway.
